Google’s Year-End Report: What Pakistan Searched Most in 2025
Google has released its annual list of the most searched topics in Pakistan for 2025, covering seven major categories: cricket, athletes, local news, technology, recipes, “how-to” queries, and television dramas. The list is based on an analysis of billions of searches throughout the year, highlighting the subjects that dominated public interest.
This report provides a window into the daily concerns, hobbies, and curiosities of Pakistani internet users, revealing both global influences and local priorities.
Cricket Dominates Online Searches
Cricket continued to be the most popular sport for Pakistani internet users. The match between Pakistan and South Africa topped the list of most-searched games. Other matches that drew significant attention included:
-
Pakistan Super League (PSL)
-
Asia Cup
-
Pakistan vs. India
-
Pakistan vs. New Zealand
-
India vs. England
-
Pakistan vs. West Indies
-
India vs. Australia
-
ICC Champions Trophy
-
Pakistan vs. UAE
These searches underline Pakistanis’ enduring passion for cricket and the attention paid to both domestic leagues and international tournaments. According to the Pakistan Cricket Board, cricket-related online engagement has grown steadily over the past decade, reflecting the sport’s central role in the country’s culture.
Athletes: Indian Cricketers Lead Interest
In the category of athletes, Indian cricketer Abhishek Sharma emerged as the most searched sports personality. Pakistani players who drew online attention included:
-
Hasan Nawaz
-
Irfan Khan Niazi
-
Sahibzada Farhan
-
Mohammad Abbas
-
Saeem Ayub
-
Yasir Khan
-
Kashif Ali
-
Saif Hassan
-
Abdul Samad
These searches indicate not only interest in cricket stars but also rising curiosity about emerging local athletes.
Local News: From Floods to Government Initiatives
Pakistani internet users were keenly interested in national developments. The most searched news topics included:
-
Punjab Social Economic Registry
-
Karachi floods
-
News related to Iran
-
Asaan Business Card
-
Flooding in the Chenab River
-
Federal Board Matriculation results
-
Karachi Board Matriculation results
-
Prime Minister’s Laptop Scheme
-
Gold prices in Pakistan
-
Dates for class 9 examinations
This pattern reflects public concern over natural disasters, government initiatives, economic conditions, and education, demonstrating a blend of practical needs and civic engagement.
Technology Trends
Technology searches were dominated by AI and emerging gadgets. The most searched topics included:
-
Google Gemini
-
Tamasha
-
DeepSeek
-
MyCo
-
On4t
-
Google AI Studio
-
Claude
-
iPhone 17
-
Grok
-
Non-Fungible Tokens (NFTs)
These results illustrate Pakistan’s growing engagement with artificial intelligence, blockchain, and next-generation mobile technology.
Culinary Curiosity: Recipes Online
Food remains a major interest for Pakistani users. The most searched recipes were:
-
Sandwiches
-
Food Fusion dishes
-
Quinoa-based meals
-
Dough-based recipes
-
Sweets and desserts
-
Mutton dishes
-
Simple home recipes
-
Tofu dishes
-
Soups
-
Beef recipes
This trend highlights the increasing adoption of international and health-conscious foods alongside traditional cuisine.
How-To Searches: Solving Everyday Problems
Practical guidance drove many online queries. Top “how-to” searches included:
-
How to check Karachi e-Challan
-
How to unsend Instagram messages
-
Car insurance guidance
-
Investing in the crypto market
-
Stock market tips
-
How to apply for a credit card
-
Creating Ghibli-style photos
-
Selecting the best lawyer
-
Printing from a phone
-
Uploading a blog
These searches reflect Pakistanis’ growing reliance on digital tools for daily tasks, financial planning, and personal projects.
What This Reveals About Pakistani Internet Users
The 2025 search trends show that Pakistanis are deeply engaged with sports, technology, local issues, and practical solutions. Cricket continues to dominate sports interests, AI and gadgets attract tech-savvy users, while government initiatives and local news reflect civic awareness.
Additionally, culinary curiosity and “how-to” guides highlight a desire for self-improvement and convenience in daily life.
Overall, Google’s report provides a snapshot of a society balancing tradition and modernity, reflecting a population that is increasingly connected, informed, and curious.
